Revenue Operations

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Global Visibility into Your Accounts Changing Human Capital
Know anything and everything that’s moving in your CRM database.
About Crownpeak, Limelight, UserZoom

Right now, companies recognize that there is a value in seeing job changes, but no one is showing them job changes in their CRM (from one point to another point in their database).

This is called a cross-reference.

No one is cross-referencing their data to see what’s happening.

For instance, you have Customer X and Prospect Y. When someone leaves X and enters Y, how are you going to track that?

How are you going to prioritize that? How are you going to score that lead?

Because former customers are 3-5X more likely to buy from you again, these accounts need to be prioritized.

They’re not just a website visitor. This isn’t just a buying intent signal. This is a true relationship signal with some level of exposure to your product.
Relationship Heatmaps into Accounts
Know where the highest concentrations of your fans are.
A relationship heatmap is knowing where new potential sales opportunities exist for customers leaving accounts and joining companies that you might not even be aware of.
A customer might have 5000 accounts in their CRM. 2000 of these might be customers, but they are leaving and going into accounts that aren’t in these 5000.
By knowing where former customers are going and seeing which accounts have the highest concentration of fans, we can identify strong opportunities for you.
Why Crownpeak, Limelight, UserZoom
CRM Scaling
CRM Scaling Faster than It's Decaying
Have the ability to be able to get ahead of CRM churn.
Your CRM is decaying at a rate of 3% per month.
You can stay ahead of the curve by seeing where people are going and then determining if you want to do business with them.
We can help with that. We’ll notify you of job changes, promotions, stakeholders entering and leaving accounts, and other relationship signals that matter to you.

Fastest, Most Accurate Data

There’s no source of data more accurate than the users themselves. We help you leverage this data.
In rev ops, the accuracy of data is paramount.
How quickly you can obtain it is equally important.
The truth is that this magical data is, in essence, user-generated on LinkedIn. We can find signals based on self-described events by the users themselves.
Rev Ops teams often believe that it’s the job of the salespeople to go ahead and fetch this data on their own. But the reality is that salespeople forget to, don’t know how to, or don’t want to do that.
That’s where we come in. We’ll gather the most valuable data for your team, so they can focus on what’s important: selling.
Know The Buying Committee Faster
Being single-threaded in accounts is dangerous.
In fact, most sales and Customer Success only have 1-2 contacts per account because intent leads and phone prospecting can only reveal so much.
With our Relationship Signals, we can expose the entire Buying Committee to you faster. This means you’ll know who to contact, influence, and network with.
Management Celestica, Crownpeak, Limelight, Smartling, Snowflake, UserZoom
Fastest, Most Accurate Data
There’s no source of data more accurate than the users themselves. We help you leverage this data.
The truth is that this magical data is, in essence, user-generated on LinkedIn. We can find signals based on self-described events by the users themselves.
In rev ops, the accuracy of data is paramount.
Rev Ops teams often believe that it’s the job of the salespeople to go ahead and fetch this data on their own. But the reality is that salespeople forget to, don’t know how to, or don’t want to do that.
How quickly you can obtain it is equally important.
That’s where we come in. We’ll gather the most valuable data for your team, so they can focus on what’s important: selling.